Helping an ethical investment firm translate complex data into engaging content through design.

EdenTree

EdenTree has been a pioneer in responsible and sustainable investment management since the launch of its ethical investment ‘Amity UK Fund’ in 1988.

Each quarter they produce a publication (Amity Insight) with content identifying emerging investment opportunities and any attendant ethical issues. We were tasked with refreshing the editorial design to bring to life their content in an informative and engaging way.

The Amity Insight publications were typically very text heavy, with complex, detailed graphs to support factual information. It was our job to transate EdenTree’s rich, yet complex, content into an easily-digestible and engaging editorial design for the reader.

Our final outputs included print and digital versions of the publication and a ‘light’ version for their sales teams to use.

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